Convergence is the annual research conference of IFIM Business School.
Convergence 2020, organized by IFIM Business School, aims to bring researchers and practitioners together to build consensus on what it takes to win in this new, still-evolving era of services. The centrepiece of Convergence 2020 is an international conference focused on service excellence in this exciting new era. The Theme of the conference is ‘Winning Through Service Excellence: Theory and Practice’.
Conference Chair - Dr A Parasuraman- Emeritus Professor of Marketing and James W. McLamore Chair Emeritus at Miami Business School, University of Miami
BNP Paribus Endowed Chair at Bocconi University, Italy
Arthur Tauck Chair & a Prof of Marketing at Lehigh University, USA
The Journal of Service Management which is an ABDC ‘A’ ranked journal is associated with the conference and will publish the best papers from the conference after a screening process.