Convergence 2020

Convergence 2020

Convergence is the annual research conference of IFIM Business School.

Convergence 2020, organized by IFIM Business School, aims to bring researchers and practitioners together to build consensus on what it takes to win in this new, still-evolving era of services. The centrepiece of Convergence 2020 is an international conference focused on service excellence in this exciting new era. The Theme of the conference is ‘Winning Through Service Excellence: Theory and Practice’.

Conference Chair - Dr A Parasuraman- Emeritus Professor of Marketing and James W. McLamore Chair Emeritus at Miami Business School, University of Miami

Keynote Speakers

Prof. Andrea Ordanini

BNP Paribus Endowed Chair at Bocconi University, Italy

Prof. K. Sivakumar

Arthur Tauck Chair & a Prof of Marketing at Lehigh University, USA

Panel Members

  • Dr. Jayanthi Thanigan-Associate Professor-TAPMI
  • Prof. Sanjeev Parashar-Dean Academic-IIM Raipur

International Advisory Board

  • Prof. Andrea Ordanini- Bocconi University, Italy
  • Prof. Michael Brady-Florida State University
  • Prof. K. Sivakumar- Lehigh University, U.S.A
  • Prof G Shainesh - Indian Institute of Management, Bangalore
  • Prof. Varsha Jain - MICA, Ahmedabad



The Journal of Service Management which is an ABDC ‘A’ ranked journal is associated with the conference and will publish the best papers from the conference after a screening process.

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