Faculty Profiles

IFIM Business School



Dr. Srividya Raghavan

Overview

Dr. Srividya Raghavan
Chairperson – Center of Excellence in Entrepreneurship and Associate Professor - Marketing

Educational Qualification:
Bcom, MBA, MSc, PhD

Subject Taught:
Integrated Marketing Communication
Consumer Behaviour
Marketing Management
Branding
Business Communication
Retail Management
Online and Digital Marketing

Research Interest / Consulting Area:
Research orientate is in the behavioural sciences, focused in experimentaion and safe of appropriate analytical techniques.

Academic Work experience:
Highlights of 10 years careers in academics includes introduction of industry inclusive and innovative experimental pedagogy, development of award winning cases, several awards for research and case writing. Consulting with startups and several publications in international and national journels.

Corporate work experience:
2 years

20 years of leadership development

The journey of IFIM Institutions